Becherov is a car simulator that takes place in a virtual city. The player drives through the city in various cars and completes different tasks for the Becherovka factory. The game resembles early Grand Theft Auto titles, but here the player operates using legal means. He rises up through the company hierarchy and ultimately becomes the director. The city is over four square kilometers big and does not impose any limits on movement. There are up to eight vehicles to drive, beginning with small cars and ending up with big lorries.